Revell – tradition meets innovation in model making

Since the German branch was founded in Bünde in 1956, Revell has stood for precision, quality and passion in model making. As Europe's market leader and global manufacturer of plastic model kits, the company has developed far beyond the boundaries of traditional model making.

International roots, German tradition

The success story began in California in 1947 when Lewis H. Glaser developed the idea of ​​plastic model making. In 1956, the German Revell Plastics GmbH was founded in Bünde, which quickly developed into the European center for innovative model building products. What began as a sale of American kits became an independent success story with European developments and productions.

Our portfolio

Revell today serves three central business areas:

  • Plastic model making: detailed kits of airplanes, ships, vehicles and figures
  • Remote-controlled models: Innovative RC products for beginners and professionals
  • Toys: Complementary product lines for different target groups 

Global presence with local expertise

With its own sales and marketing organizations in the USA, Great Britain, France, Austria and the Benelux countries, Revell combines international reach with regional know-how. This structure makes it possible to optimally serve both global trends and local market needs.

Part of the QCP group

Revell has been part of the QCP Group based in Munich since 2018. This strategic partnership strengthens the company's position and opens up new opportunities for growth and innovation in a changing market environment. Revell stands for more than just model building - we create experiences, promote creativity and connect generations through the joy of detailed reproduction and play.

Compliance - Code of Conduct

Respectful and cooperative collaboration as well as the conscious exercise of social responsibility form the basis for our long-term corporate success. 

The Code of Conduct describes the most important principles and rules of conduct that Revell GmbH and its employees adhere to.

» Download Code of Conduct (English)